Someone Pushed My Peeve Button

Okay, I'm going to vent off on this for a moment, and as it's social media related, I think this a pretty good space.


I love twitter.  I love my twitter feed, my twitter friends, and the reputation and how much business it has earned me over the last year.  When I choose to friend someone, 99.5% of the time it is because they somehow have a link to the industry OR I know them on a personal level.  So let me tell you what I'm tired of.  I'm tired of "Social Media Marketing Experts" following me or friending me on Facebook who have never reached out to me and are clearly just going to spam me with their crap.  I don't want to hear their crap, I have my own crap to listen to.  On top of that point, if they were truly "Experts" then they would know that what they are doing is the polar opposite of using the media the correct way for marketing!!! 

I follow Chris Brogan and I follow The Brand Builder on Twitter.  I've never met either of them personally, however, each one of them has, at one time or another, had an ACTUAL CONVERSATION with me.  We've exchanged ideas, and for that, I find them nifty.  Some people I will follow because I want to hear what they have to say.  These would be the Keith Ferrazzi and Dan Schawabel type of folks, and they bring valuable insights to me.  It's for this reason that I also follow Wil Wheaton, Levar Burton and Tony Robbins.  But they didn't friend me first.  I was the seeker on that follow, because I liked their words, and I didn't expect a follow back.  The "Experts" and "Gurus" who are following me aren't doing so because they like my words...they just want me to reciprocate the follow, and, to quote a show from my childhood, "Homie don't play that."

It's about relationship management, people!  It's not about follower count.  It's not about friends.  It's not even about how many likes or dislikes you get on your posts.  It's about the relationship you are able to cultivate with people and that takes time.  So if you have 50,000 Followers, good for you. It means you have a lot of people who will just follow you blindly.  I'm not one of them.  Either get to know me or bugger off, because I don't have time for people I don't relate with in my twitter stream.

And now I feel better.

The Evil Overlord List: Management Lesson on Number 32

J. Geils on Social Media